Phoebe has fifteen years’ experience in public relations, marketing and event management representing some of the most luxurious brands, resorts and destinations in the world. She is adept at working in fast paced, dynamic environments having worked as an independent consultant and also in agency environments over recent years and excels in finding the right story for relevant press.
The majority of Phoebe’s experience has been in travel and property development, but she has also represented local companies in her home town of Brighton and is currently representing VisitBrighton which she won following a pitch four years ago from a large London agency.
Phoebe’s International travel PR clients have included various Caribbean resorts including Ladera - St Lucia, Eden Rock on St Barts, the uber cool Giri Hotel Ibiza, Fiji Tourism, Karma Resorts and the region of Alsace in France (amongst others).
She also has significant property PR experience having worked with the following developments; 7th Heaven Properties, The proposed Frank Gehry development in Brighton, Cap Maison St Lucia and the Blue Waters Development in Antigua (which was the fastest selling development the island has ever witnessed).
With well-established skills in marketing, social media, press relations and pro-active story pitching Phoebe is results driven and achieves excellent coverage for clients. Past employers have noted her “natural flair for PR” enabling her press campaigns to reach as many potential customers as possible through a streamline approach including marketing, brand affiliation, press relations and social media.
Recent press coverage includes pieces in The Sunday Times, The Observer, Grazia, Conde Nast Traveller, You and Your Wedding and many more.
In 2012 Phoebe launched her Spin Bespoke service which enables companies to benefit from a one or two day in house PR training course for up to four colleagues. This furnishes the attendees with a basic understanding of PR and enables them to be more tuned in to possible angles that might be of press interest and how to pitch these to the relevant publications. The course can also cover press release writing (and how to place it), the press office role, correct media outlets, Interview techniques, basic on line PR and much more.
For more information on how this service might enable your company to be further recognised in the UK press call Phoebe direct on 07970 739695.